I can't tell you it is a secret – well ok… Trade secrets have a number of fundamental flaws. Probably the most difficult thing about keeping a trade secret is your company has to be able to keep a secret. While the concept of keeping a secret is easy, the [...]
If the work is new, there is no best practice. When you read the best books you'll understand what worked in situations that are different than yours. When you read the case studies you'll understand how one company succeeded in a way that won't work in yours. The best practices [...]
Being told to “have patience” can be a major buzz kill when it comes to pursuing potentially innovative ideas. Nobody wants to hear that they'll need to wait to see their innovations take hold and achieve success. Businesses have a schedule and a budget. They have investors and stakeholders. There [...]
If Maxx Burman does his job right, you won't even notice his work because it not only blends into the background – it is the background. The Los Angeles-based matte painter and VFX supervisor has digitally painted frozen tundras, alien environments, and other wild virtual landscapes for some of the [...]
Apple's successful launch of the iPhone 7 and 7 Plus leaves people wondering if the superstar company has lost its innovative edge. The market is anxious for Apple's next big instead of incremental improvements to existing products.
I don't believe Apple has lost its way. I say that not based on [...]